FRACTIONAL HEAD OF CONTENT

Andi Coombs profile pic

Build a content strategy around what you want to be known for.

A strong message creates a feeling that causes an action. But the words don't work without a content infrastructure, an upcycle workflow, and a distribution process that makes sure more people know why they should say yes.

Let's talk about your content.

(30-minute discovery session)

there's a hidden cost to bad content

Systemize what makes you stand out and make better content 

Whether you work with businesses, consumers, or volunteers fighting to save the planet, getting in front of more of the right people with a message that hits home is how you grow.

You want a clear return on your content, but you're stuck because...

 

  • Your process is duct-taped
  • Content is random
  • You sound like everybody else
  • AI isn't used to its full potential
  • Communication is scattered: email/text/Slack
  • Team members own gated spreadsheets 
  • The production schedule creates over/underwhelm
  • Your content hub is siloed from sales and product; you're not in your audience's head
  • You treat everyone the same, whether they're ready for you or not
  • You measure the wrong metrics (traffic, clicks, pageviews, likes)

There's a better way. 

 

  • Operate from a central content hub: communicate, schedule, produce, and hand off content with clear ownership
  • You own your corner like a podium
  • AI task agents and connectors 10x your expertise, speed, and investment return
  • Rework your best content like Edward Scissorhands
  • Tap into the genius of your sales and product teams to understand the top problems to solve
  • Every bit of effort maps to a pipeline goal
  • You create different content for those who aren't ready and those who are 
  • You measure what matters and report on goals

Hit goals like never before with a clear system and strong content

(free 30-minute call)

I’ve been lucky enough to work with Andi at KB, where she managed the SEO department, and Upgrow, where she established and grew the content department. She's an excellent writer and content strategist. She's also a rockstar at managing constantly evolving departments of freelancers and internal employees from global workforces with care and dedication. Thanks to her educated guidance and impactful feedback, I’ve attained a level of success I wouldn’t have reached otherwise.

If given the opportunity to work with Andi again, I wouldn’t hesitate to drop everything and be ready to support her vision.

michael stroup
high school ELA teacher, mitchell high school

What can't Andi do? From sharp, conversion copywriting to hands-on training to leading community initiatives, Andi moves effortlessly between strategy and execution. She ramps fast on new platforms, solves real problems, and partners seamlessly with leadership and peers to turn ideas into tangible outcomes. What really sets her apart is her ability to not only build systems, but teach others how to run them well.
Any team serious about growth would be lucky to have Andi. She's the kind of operator who gets the job done.

Beavis hari
director of cro, KlientBoost

I worked with Andi on the BoostU Circle community video shoot, and she was the very best from day one. Super sharp when it comes to marketing and copy, but also just gets how to work with people. She’s flexible, no ego, and happy to adapt when things inevitably change (which they always do on shoots). You could tell she cared about making BoostU more than a content hub; she wanted it to be truly useful for students. She's also a genuinely funny, kind person to have around.

If you’re looking for someone who can write, think, and collaborate without making it painful, she’s the best choice.

Luke Winter
Funny B2B ads your buyers can’t ignore, Deadpan

Andi is truly exceptional! She possesses the magical ability to craft words with finesse, and she has this superpower for making operations run smoother than a perfectly tuned engine.

Her expertise in formulating and implementing Standard Operating Procedures (SOPs), orchestrating seamless onboarding processes, and conducting thorough training sessions speaks volumes about her commitment to organizational excellence.

With a diverse skill set that combines outstanding writing capabilities with a discerning eye for operational efficiency, Andi emerges as an indispensable asset to any organization.

Whether you need someone to sprinkle magic on your communication or streamline operations for growth, Andi is the pro you're looking for. 

Ivette Solorio
Senior SEO Strategist, KlientBoost

Andi is a triple threat: she brings strategy, ops, and creativity so effortlessly—yet intentionally—to every single initiative and interaction.

There are few people that have her innate and remarkable ability to translate ideas into impactful outputs with both the speed and ease that she executes.

Her creativity truly knows no bounds, and her collaborative spirit and open communication style foster an environment where ideas flourish and projects thrive. She is a unique and incredible asset to any team!

jemma lywood
communications & media relations, trent university

Andi is one of the most competent and creative professionals I’ve had the pleasure of working with. We’ve collaborated in a variety of contexts, and she consistently brings strategic thinking and strong organization to every challenge she tackles. She’s an excellent communicator and copywriter who takes the time to truly understand her subject matter, producing clear and impactful work.

Andi is also a wonderful collaborator: kind, engaging, and always willing to share her knowledge to help others succeed.

ALI NAILOR
LEAD CRO DESIGNER, KLIENTBOOST

I have never met a more empathetic or skilled leader and manager than Andi. She is an adept marketer who is extremely knowledgeable in the hard skills (like SEO, content management, strategy, and writing) as well as the "soft" skills (like people management and internal support).

I went through some of the toughest times in my life while I worked with her and she went out of her way to support me both as a team member and a human being. I  have never learned more anywhere else than in my tenure with her.

If you're looking to accelerate your growth, refine your culture, and add a true gem of a human being to your leadership team. I would work with Andi again in a heartbeat.

Christina Levandowski
Marketing Strategist, Punch List Digital

I’ve been lucky enough to work with Andi at KB, where she managed the SEO department, and Upgrow, where she established and grew the content department. She's an excellent writer and content strategist. She's also a rockstar at managing constantly evolving departments of freelancers and internal employees from global workforces with care and dedication. Thanks to her educated guidance and impactful feedback, I’ve attained a level of success I wouldn’t have reached otherwise.

If given the opportunity to work with Andi again, I wouldn’t hesitate to drop everything and be ready to support her vision.

michael stroup
high school ELA teacher, mitchell high school

What can't Andi do? From sharp, conversion copywriting to hands-on training to leading community initiatives, Andi moves effortlessly between strategy and execution. She ramps fast on new platforms, solves real problems, and partners seamlessly with leadership and peers to turn ideas into tangible outcomes. What really sets her apart is her ability to not only build systems, but teach others how to run them well.
Any team serious about growth would be lucky to have Andi. She's the kind of operator who gets the job done.

Beavis hari
director of cro, KlientBoost

I worked with Andi on the BoostU Circle community video shoot, and she was the very best from day one. Super sharp when it comes to marketing and copy, but also just gets how to work with people. She’s flexible, no ego, and happy to adapt when things inevitably change (which they always do on shoots). You could tell she cared about making BoostU more than a content hub; she wanted it to be truly useful for students. She's also a genuinely funny, kind person to have around.

If you’re looking for someone who can write, think, and collaborate without making it painful, she’s the best choice.

Luke Winter
Funny B2B ads your buyers can’t ignore, Deadpan

Andi is truly exceptional! She possesses the magical ability to craft words with finesse, and she has this superpower for making operations run smoother than a perfectly tuned engine.

Her expertise in formulating and implementing Standard Operating Procedures (SOPs), orchestrating seamless onboarding processes, and conducting thorough training sessions speaks volumes about her commitment to organizational excellence.

With a diverse skill set that combines outstanding writing capabilities with a discerning eye for operational efficiency, Andi emerges as an indispensable asset to any organization.

Whether you need someone to sprinkle magic on your communication or streamline operations for growth, Andi is the pro you're looking for. 

Ivette Solorio
Senior SEO Strategist, KlientBoost

Andi is a triple threat: she brings strategy, ops, and creativity so effortlessly—yet intentionally—to every single initiative and interaction.

There are few people that have her innate and remarkable ability to translate ideas into impactful outputs with both the speed and ease that she executes.

Her creativity truly knows no bounds, and her collaborative spirit and open communication style foster an environment where ideas flourish and projects thrive. She is a unique and incredible asset to any team!

jemma lywood
communications & media relations, trent university

Andi is one of the most competent and creative professionals I’ve had the pleasure of working with. We’ve collaborated in a variety of contexts, and she consistently brings strategic thinking and strong organization to every challenge she tackles. She’s an excellent communicator and copywriter who takes the time to truly understand her subject matter, producing clear and impactful work.

Andi is also a wonderful collaborator: kind, engaging, and always willing to share her knowledge to help others succeed.

ALI NAILOR
LEAD CRO DESIGNER, KLIENTBOOST

I have never met a more empathetic or skilled leader and manager than Andi. She is an adept marketer who is extremely knowledgeable in the hard skills (like SEO, content management, strategy, and writing) as well as the "soft" skills (like people management and internal support).

I went through some of the toughest times in my life while I worked with her and she went out of her way to support me both as a team member and a human being. I  have never learned more anywhere else than in my tenure with her.

If you're looking to accelerate your growth, refine your culture, and add a true gem of a human being to your leadership team. I would work with Andi again in a heartbeat.

Christina Levandowski
Marketing Strategist, Punch List Digital

PREMIUM LINKEDIN GHOSTWRITINg

LinkedIn is not negotiable

Post 3x/week. Connect with your audience and become a thought leader on LinkedIn

Build trust and awareness on LinkedIn as the human behind the company's mission. A strong and consistent POV grows connections, shares, and saves. It also inspires followers to check out your product and tell their friends about it, too.

(free 30-minute Google Meet)

end the rut

Marketing is storytelling

I've worked with multi-million-dollar marketing agencies, top-ranked brand agencies, consumer brands, and SMBs. I build, write, and manage content systems that bring in revenue, create brand advocates (courses/community), grow authority and reach (LinkedIn strategy), and get more eyes on your product. What I'm best at, though, is putting words together to create action.

“Got the cards. Fucken love 'em.”

Ari zider
royal lepage

"Just want to give you a quick high-five that I'm so impressed by your writing. The flow, the humor, the making-me-want-to-read-sentence-after-sentence... loving your writing and what we get to build together."

johnathan dane
founder, klientboost

"Thanks for your amazing work. The color stories are magical!"

alexis siemons
thermoflask

"I had a great time working with Andi. Her language skills are one of a kind, fun, friendly, and inviting. She does amazing work! A job well done (on both sites)."

miki
coyote mountain lodge

"Andi's strong statements are word images. They stand on their own without pictures."

Joe Cox
Insurance & Risk, Minneapolis St. Paul Agency

"I absolutely LOVE your voice as a writer. I am so excited you’re on this project. The order of ideas and calls-to-action make perfect sense. The periodic one-word phrases set in italics are effective! You’ve done a great job of retaining my voice, while adding a more conversational tone that still feels authentic to my voice."

Ashley Sarver

"Just looked! At first glance it looks AMAZING! Please keep going… I’m thrilled with how it’s sounding so far. Great job!

kerry brennan
denure tours

“The article is exactly what I was hoping for. The client needed someone like you who does a crazy amount of research and ends up writing as if you were in the industry for years. I’ve become so accustomed to less than stellar writing from other writers that I am head over heels for this! You nailed it perfectly.”

Kevin D'Arcy
Chief Marketing Enthusiast, ThinkFuel

"Fabulous! I just clicked on my site and I LOVE the home page and wording! Andi, I enjoyed working with you so much I told my husband I am going to miss you."

dianne knowles

Questions? Say hello!

Andi Coombs profile pic

Hi, I'm Andi Coombs.

I'm a Fractional Head of Content, Circle community builder, premium LinkedIn ghostwriter, tool junky, creator, and lifelong writer.

Book a Google Meet

It's free, and it'll be a fun 30 minutes.

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